XSEED Education, a Singapore based company, has a proven and research based academic program for schools that builds thinking skills and problem solving confidence in children called XSEED. XSEED education is practiced in an estimated 2000 schools across the nation, serving over 1,00,00 children from birth to thirteen years old.

With the latest launch of their Nagpur centre, there was a need to create awareness, grab the parents’ and students’ attention closer to the study centre to encourage admissions.

We went ahead with large format sites closer to the centres, that ensured enhanced visibility and good broadcast capability. All the creatives were in Marathi since it is primary language in Nagpur and we didn’t want language to be a barrier.

Hoarding